Your Reliable Pet Supplies Partner — shineepets.com

Privacy Policy

Last updated: May 1, 2025

This Privacy Policy describes how ShineePets Co., Ltd. ("ShineePets", "we", "us", or "our") collects, uses, and protects information you provide when visiting www.shineepets.com or contacting our trade team. We are committed to safeguarding your privacy in accordance with applicable data protection laws.

1. Information We Collect

We may collect the following categories of personal information:

  • Contact information — name, company name, email address, phone number, and country/region, submitted via our inquiry forms.
  • Business information — product requirements, order quantities, target markets, and other trade-related details you voluntarily provide.
  • Usage data — pages visited, time spent on site, browser type, device type, and referring URL, collected automatically via cookies and analytics tools.
  • Communications — emails, messages, or other correspondence you send to us.

We do not collect payment card numbers or sensitive financial information through this website.

2. How We Use Your Information

We use the information we collect to:

  • Respond to product inquiries, quote requests, and sample requests.
  • Process and manage OEM/ODM or wholesale orders.
  • Send product catalogs, pricing updates, or trade-related communications you have requested.
  • Improve our website content and user experience.
  • Comply with legal obligations and resolve disputes.

We will not use your information for unrelated marketing without your explicit consent.

3. Legal Basis for Processing

Where applicable under data protection law (e.g., GDPR), we process your personal data on the following legal bases:

  • Contractual necessity — to respond to your inquiry or fulfill an order.
  • Legitimate interests — to operate and improve our business, provided your rights are not overridden.
  • Consent — where you have explicitly opted in to receive marketing communications.
  • Legal obligation — where required by applicable law.

4. Sharing of Information

We do not sell, rent, or trade your personal information. We may share your data with:

  • Service providers — trusted third parties who assist us in operating our website or conducting our business (e.g., email hosting, analytics), under strict confidentiality agreements.
  • Business partners — only where necessary to fulfill your specific request and with your knowledge.
  • Legal authorities — where required by law, court order, or government regulation.

5. Cookies and Analytics

Our website uses cookies and similar tracking technologies to:

  • Remember your preferences and session state.
  • Analyze website traffic and usage patterns (e.g., via Google Analytics).

You may disable cookies through your browser settings. Note that some features of the site may not function correctly without cookies.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Inquiry and order records are typically retained for up to 5 years for business and legal compliance purposes. You may request deletion of your data at any time (see Section 8).

7. International Data Transfers

ShineePets is headquartered in Ningbo, China. If you are located in the European Economic Area (EEA), United Kingdom, or other jurisdictions with data transfer restrictions, please be aware that your information may be transferred to and processed in China. We take appropriate safeguards to ensure your data is protected in accordance with applicable law.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access — request a copy of the personal data we hold about you.
  • Correction — request correction of inaccurate or incomplete data.
  • Deletion — request erasure of your personal data ("right to be forgotten").
  • Objection — object to processing based on legitimate interests.
  • Portability — request your data in a structured, machine-readable format.
  • Withdraw consent — where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, please contact us using the details in Section 10.

9. Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us:

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. We encourage you to review this page periodically. Continued use of our website after changes constitutes acceptance of the updated policy.